hi there!

I’m Laura, a graphic designer based in Charlotte, NC.

work

hi, I’m Laura!

As a small, but hungry designer, I intentionally seek out the conventional yet overlooked moments that spark connection and purpose. I take the insignificant details and magnify them. I love to dance with the idea of playfulness and practicality. I am always leaping for the chance to travel, run through flower fields, and find good eats.

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Hey future-you, you’re going to thank yourself for this one. Book your 2025 design project now and save 10%!✨ This year has been an amazing experience! My 2024 books are officially closed (crazyyy to say), and I couldn’t be more grateful
Hey future-you, you’re going to thank yourself for this one. Book your 2025 design project now and save 10%!✨ This year has been an amazing experience! My 2024 books are officially closed (crazyyy to say), and I couldn’t be more grateful for all the incredible people I’ve worked with. Your trust, openness, and support mean the world to me.🫶🏼 Now, I’m looking ahead to 2025—and I want to make your business SHINE next year! For Black Friday and Cyber Monday, I’m offering 10% off any design service when you book for 2025. Whether it’s branding, a social media package, or marketing materials, I’m here for ya to create something AMAZING for you and your business! 📆Only for a limited time! I NEVER DO SALES. This sale is your chance to lock in the thoughtful design your biz deserves before spots fill up. Ready to make 2025 your glow-up year? Sale ends 12/06/2024. Let’s chat about your project—2025 is going to be our year! DM me or inquiry through my website🌟 - - - #graphicdesign #graphicdesign #branddesigner #branddesign #logodesign #logodesigns #creativity #webdesign #typography #blackfriday #cybermonday #charlotte #northcarolina
I’m truly so grateful for all of you and your support this year! It’s been amazing working on so many great projects, and I’m excited to finish the year strong✨✨ - - - #graphicdesign #graphicdesigner #brand #branding #branddesign #branddesigner #marketing #socialmediamarketing #digitalmarketing #charlottenc #clt #cltnc #thanksgiving#thankful #grateful
a fresh look for @vivinailsspa.fortmill 🤍 they have seen a handful of different owners in the past 2 decades, but the business still stands. with a clean and timeless brand designed, it will sure stand the test of time as their business continues to
a fresh look for @vivinailsspa.fortmill 🤍 they have seen a handful of different owners in the past 2 decades, but the business still stands. with a clean and timeless brand designed, it will sure stand the test of time as their business continues to grow✨ been quiet on here, but I promise so much is happening behind the scenes! something fun is coming this week… - - - #graphicdesign #branding #branddesign #branddesigner #logo #logodesigner #marketing #fortmillsc #fortmillsmallbusiness
it’s not everyday you get to design your big sister’s wedding🤍 reminiscing on P+C’s wedding from last year. never got around to sharing since life got so busy (it’s still busy😂). I love how classy it was with the neutrals
it’s not everyday you get to design your big sister’s wedding🤍 reminiscing on P+C’s wedding from last year. never got around to sharing since life got so busy (it’s still busy😂). I love how classy it was with the neutrals and letting the subtle elements speak for themselves. from the pearlescent paper to the custom arch, everything was intentionally designed and brought into the day-of items. I digitally painted their pup as a special touch to the entire suite. I think it has to be my favorite part🥰 #weddingstationery #wedding #weddinginvitations #weddinginvites #invitations #stationery #graphicdesign #graphicdesigner #branddesigner #branding #charlottenc
my heart hurts seeing the damage, loss of life, and sadness in Western NC. the NC mountains has always been a go-to area for me to hide and refresh for a weekend. I’m so sad to see all my favorite spots and businesses washed away. consider do
my heart hurts seeing the damage, loss of life, and sadness in Western NC. the NC mountains has always been a go-to area for me to hide and refresh for a weekend. I’m so sad to see all my favorite spots and businesses washed away. consider donating supplies, money, time, or resources to help the people of WNC and restore their homes. in my bio are links to resources and organizations who are actively involved in helping WNC. GoFundMe links for families and businesses are also in my LinkTree. let’s support them in any way possible! the time to do so is now 🤍 - many businesses in the CLT/FM area are donation drop-off points for supplies. I can provide a list for you if you need one! feel free to DM me or comment additional links and resources. I’m always happy to share! #supportwnc #westernnorthcarolina #wnc #hurricanehelene #hurricanehelenerelief #westernc #ashevillenc #blackmountain #montreat
2019 → 2024 it was about time I do myself a favor!😆 this new site has been a labor of love over the last couple months. as I grow my business, I needed to set a strong foundation for clients to find information and know my brand. I’m always tweaking little things (perfectionist in me), but what do you think of this transformation?!✨ - - - - - #graphicdesigner #graphicdesign #squarespace #squarespacedesign #website #websitesdesign #webdesign #webdesigner #newwebsite #branddesign #branddesigner #designinspo #femininedesign #elegantdesign #trendingaudio #transformation #redesign
pov: you invest in your branding 🌟 just wrapped up this exciting project with @jr_captures.nc !! they specialize in both wedding photography and videography in the Carolinas and beyond. can we just talk about how gorg these photos are😍📸 branding spots for this fall are open!! head to my website for package info and inquiries🫶🏼 - - - - - #graphicdesign #graphicdesigner #brandidentity #branding #brandstrategy #branddesign #branddesigner #logo #logodesigner #moodboard #moodboardaesthetic #moodboardmonday #logotype #graphicdesignreel #reelideas #designinspiration #charlottenc #charlottephotographer #carolinaphotographer #carolinadesign
✧ JR Captures has a new look! ✧ Jared and Rob reached out the beginning of this year about a potential rebrand. With their wedding photography and videography business picking up, their main focus was on their current clients. We revisited the rebra
✧ JR Captures has a new look! ✧ Jared and Rob reached out the beginning of this year about a potential rebrand. With their wedding photography and videography business picking up, their main focus was on their current clients. We revisited the rebrand idea, and I’m so happy we did because I LOVE how it all turned out! 🤗 We wanted the visuals to be modern and refined with very intentional details. With the color palette, I took colors from their previous branding and mixed it with secondary colors that had personality and warmth. Being in a competitive industry, it’s important to stand out to attract your ideal audience. It was important for me to include pieces of their brand story and their goals as a business. Now, JR Captures has consistent visuals and an identity that speaks to them and their business✨ I’m so obsessed with this rebrand! I hope you love it as much as I do! - - - - - #graphicdesigner #graphicdesign #branddesign #branddesigner #branding #brandidentity #brandpresentation #logo #logodesign #logodesigner #photography #weddingphotography #weddingphotos #weddingphotographer #weddingvideographer #carousel #carouseldesigns #carouselinspo
make a moodboard in 30 seconds🌟 taking special time to make a moodboard will set the tone for the rest of the project! this is how the client and I can nail down our creative direction before any designing takes place. I like to get to know the business and their goals through calls, a questionnaire, and my own research. steps I take to create the perfect moodboard: ✨ research the business and ask about their goals ✒️ have a series of adjectives and mood words that describe the vibe 🌿 collect a variety of photos, including their current brand photos 🤩 narrow down and put it all together! 🤍 find common colors in the imagery, but keeping the brand story in mind stay tuned to see more of this excited project!!👀 - - - - - #graphicdesign #graphicdesigner #brandidentity #branddesigner #branding #logo #logos #logodesign #moodboard #moodboardaesthetic #moodboarddesign #moodboardreel #designreel #graphicdesignreel #trendingaudio #trendingreels #adobe #adobeillustrator
color palette for a nail spa💅 we were going for a palette that’s tranquil, fresh, & polished✨ your color palette is an essential part of your brand. so often, it is first thing your audience sees! if they can’t recall your logo, th
color palette for a nail spa💅 we were going for a palette that’s tranquil, fresh, & polished✨ your color palette is an essential part of your brand. so often, it is first thing your audience sees! if they can’t recall your logo, they’ll remember your unique brand colors. this is one of my favorite parts of curating a brand. i love to pick apart the brand and evaluate their values, goals, and story. the more personal your brand is, the more it can resonate with you and your audience🤗 ready to take the leap and establish your brand? I have openings for September! comment down below, and we’ll chat about how we can refresh your brand🌟🌟🌟 - - - - - #colorpalette #colorpaletteinspiration #colorpalettes #colorfuldesign #graphicdesign #graphicdesigner #branddesigner #branding #brandingdesign #brandstrategy #brandstrategist #logo #logodesign #uniquelogo #nailspa #nailsalon
if you’re saying yes to all these points, it’s time for a rebrand! it’s not as scary as you think! branding should have personality and authenticity to attract your dream audience and spark a real connection. you’re ready to share your story, and I’m ready to design it! we’ll be besties by the end of it!✨ let’s chat about how we can refresh your branding by inquiring about it through my website! I’ll see you soon!🤗 - - - - - #graphicdesign #graphicdesigner #graphicdesignreels #brandidentity #branddesign #branding #logos #logodesign #businessowner #localbusiness #threads #threadreels #trendingaudio #adobeillustrator #adobecreative #creatives #charlottecreatives
intern reveal at the end!! 🤭 seriously though — so often we think our office space, technology, and tools need to be upgraded and new. in reality, our work can still be satisfied with just simple + low cost items. not pictured are my 1012847 tombow markers from 8 years ago! i still use these markers just for note taking now! tri pod who? i use a jar full of washi tape😂 you’ll be surprised with how much you can improvise :) back to my intern…let’s get him paid! booking is open for this fall! it’s time to take the leap and upgrade your branding before the year ends. start telling your story by visiting my website (link in bio) ✨✨✨ #underconsumptioncore #officespace #homeoffice #workfromhome #graphicdesign #graphicdesignreels #graphicdesigner #graphicdesigners #branding #brandingdesign #brandesigner #brandidentity #fullbranding #designer #trendingaudio #trendingreels
Hey future-you, you’re going to thank yourself for this one. Book your 2025 design project now and save 10%!✨ This year has been an amazing experience! My 2024 books are officially closed (crazyyy to say), and I couldn’t be more grateful
I’m truly so grateful for all of you and your support this year! It’s been amazing working on so many great projects, and I’m excited to finish the year strong✨✨ - - - #graphicdesign #graphicdesigner #brand #branding #branddesign #b
a fresh look for @vivinailsspa.fortmill 🤍 they have seen a handful of different owners in the past 2 decades, but the business still stands. with a clean and timeless brand designed, it will sure stand the test of time as their business continues to it’s not everyday you get to design your big sister’s wedding🤍 reminiscing on P+C’s wedding from last year. never got around to sharing since life got so busy (it’s still busy😂). I love how classy it was with the neutrals my heart hurts seeing the damage, loss of life, and sadness in Western NC. the NC mountains has always been a go-to area for me to hide and refresh for a weekend. I’m so sad to see all my favorite spots and businesses washed away. consider do
2019 → 2024 it was about time I do myself a favor!😆 this new site has been a labor of love over the last couple months. as I grow my business, I needed to set a strong foundation for clients to find information and know my brand. I’m a
pov: you invest in your branding 🌟 just wrapped up this exciting project with @jr_captures.nc !! they specialize in both wedding photography and videography in the Carolinas and beyond. can we just talk about how gorg these photos are😍📸 brandin
✧ JR Captures has a new look! ✧ Jared and Rob reached out the beginning of this year about a potential rebrand. With their wedding photography and videography business picking up, their main focus was on their current clients. We revisited the rebra
make a moodboard in 30 seconds🌟 taking special time to make a moodboard will set the tone for the rest of the project! this is how the client and I can nail down our creative direction before any designing takes place. I like to get to know the bus
color palette for a nail spa💅 we were going for a palette that’s tranquil, fresh, & polished✨ your color palette is an essential part of your brand. so often, it is first thing your audience sees! if they can’t recall your logo, th
if you’re saying yes to all these points, it’s time for a rebrand! it’s not as scary as you think! branding should have personality and authenticity to attract your dream audience and spark a real connection. you’re ready to
intern reveal at the end!! 🤭 seriously though — so often we think our office space, technology, and tools need to be upgraded and new. in reality, our work can still be satisfied with just simple + low cost items. not pictured are my 1012847

say hey! hello! or hi!

✤

say hey! hello! or hi! ✤

want to work with me, have a question, or just looking to say hello—it’s easy to reach me!